WHAT

Project Echo is a self sustaining system that enables primary schoolers, for the cost of 10 cents, to reuse, reduce and recycle single use plastic bottles in return for a Building Block. Only the bottle cap and seal will used to mould into the blocks while the bottle itself will be shredded for storage and later donated to companies that recycle them.

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WHY

To reduce the high usage rate of single use plastic & its disposal which is resulting in speedy depletion of land in semakau island To reduce the amount of micro & nano plastics in the environment which are causing serious health issues for both humans and animals.

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HOW

By changing the culture in singapore by implementing a self sustainable system that targets the newer generations to a adapt a circular economy for single use plastic bottles with rewards that entices target user.

 

The system requires them to keep coming back for more Echo Building Blocks hence instilling an awarness and a subconcious habit of recycling, reusing and reducing that would stick with them as they age.